ITVStudios Global Entertainment have picked up the licensing rights for Poldark, which means lots of merchandising goodies for fans. They are looking to produce a range of goods including clothing and accessories, homewares, gifts, stationery and personal care reports Licensing Biz. Products will be aimed primarily at the female adult market with gift buyers and men as a secondary audience. A calendar inspired by the series is already signed up for production.
ITVS GE are the international distributors of Poldark as a TV show and recently bought the drama's production company Mammoth Screen.